Not the most exciting new additions to iTMS, but Apple is furthering their offerings this morning with “Ebert and Roeper” and “The Munsters”. What is interesting here is pricing. While the episodes remain at the oh-so-simple $1.99, the first season of “The Munsters” (38 episodes) will cost you a whopping $54.99 yet the last 20 episodes of E&R is priced at $9.99. So, Apple is placing a premium on less timely or “evergreen” content than on content that will most likely be viewed only once. Makes sense, but I wonder how Ebert and Roeper feel about it? Two thumbs up?
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